"At times, all you need to do to drive more sales to your eCommerce store is to improve your product feed's quality. Learn how to do it effortlessly." Read more
E-Commerce 5 Must-Have Google Ads Campaigns For e-Commerce Demand for e-commerce is at an all-time high, and recent events have massively accelerated its growth. In the U.S, e-commerce jumped by $52 billion compared to the previous year. More businesses are switching from offline to online and those who… Read More
"Cost Per Acquisition (CPA) is a metric used for keeping track of marketing expenses. What is a good CTA? How to calculate it? Keep reading." Read more
PPC What Is CTR? Calculating Click-Through Rate Several different measurements can help you determine how effective your digital marketing is. A few key advertising metrics include CPM, CPC, reach, frequency, and CTR. CTR is one of the most basic and critical metrics for evaluating your digital campaigns’… Read More