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Microsoft Ads

Using Microsoft Ads For Your Campaigns

Marketing

The Travel Advertising Market is Estimated to Hit a Magnificent Revenue Target, Growing at a CAGR of 9%

Analytics & Reporting

The 99 Most Viewed Websites in the US for 2022

Analytics & Reporting

Is First-Party Data Marketing’s New Super Power?

"Late last month, Google announced that it wouldn’t be doing away with its cookies tracking until the latter part of 2024. This delay came as welcome relief from advertisers..."

Analytics & Reporting

Understanding Data Metrics & The Common Mistakes to Avoid

Analytics & Reporting

Why Dynamic First-Party Integration Is So Important For Paid Marketing

Google Ads

Newly Launched Google Tag Manager Simplifies User Measurements

PPC Tools

What Is Google Tag Manager and Why Should You Start Using It

By now, you have likely heard of Google Tag Manager and may wonder what it is and why you should consider it as a website manager. We are here to explain everything about this exciting and handy tool, including what…

Google Ads

Getting Started With Google Tag Manager

Analytics & Reporting

What Is First-Party Data?

First-party data is the information companies collect from their audiences; it usually consists of site visitors, social media followers, and customers. As such, it is relevant to marketers and businesses who want to focus on building their audience. The term…

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