Research - Adcore Blog

Marketing

New Study How Algorithms Shape the Distribution of Political Advertising on Social Media Platforms

Marketing

Kids Digital Advertising Market Value to Skyrocket ~$18 Bn by 2031

Marketing

The Global Digital Out-Of-Home Advertising Market Size Is Expected to Reach $14.3 Billion by 2028

Study: These are LinkedIn’s Most Effective Post Types for 2022

"A study revealed that consumers who watched food commercials with a higher-pitched sonic logo associated the sound with healthier food."

Audio

Study Says CTV Viewers Prefer More Ads Over Lower Rates for Streaming Services

Creative

Study Reveals What Makes Influencer Marketing So Successful

Audio

Research Reveals the Power of Music in Advertising

News

Study: Marketing Increases Kids’ Use of Promoted Foods and Beverages

Recent studies show that children respond positively to well-marketed foods and beverages. While this may be great for healthy foods, companies may want to restrict promotions on unhealthy snacks or market them as treats instead of daily sustenance. Research confirms…

"PwC's latest study predicts that podcast ad revenue in the US will reach $4 billion by 2024. The growth potential is great news for advertisers."

Marketing

HBR New Research: Praising your Competition Increases Purchase Intent

Audio

New Study: Podcast Advertising Attracts The Highest Levels of Attention

New research found that advertising products via podcasts lead to positive perceptions of brands. A study performed by an independent research company, Tapestry, through the Guardian found that podcast advertising garners the highest levels of attention over any other media…