{"id":28554,"date":"2024-04-12T09:54:49","date_gmt":"2024-04-12T06:54:49","guid":{"rendered":"https:\/\/www.adcore.com\/blog\/?p=28554"},"modified":"2024-08-27T16:15:17","modified_gmt":"2024-08-27T13:15:17","slug":"what-is-a-product-feed-how-to-manage-it","status":"publish","type":"post","link":"https:\/\/www.adcore.com\/blog\/what-is-a-product-feed-how-to-manage-it\/","title":{"rendered":"What Is a Product Feed &#038; How to Manage It?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28554\" class=\"elementor elementor-28554\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bb715e3 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7bb715e3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f1e8a5c\" data-id=\"3f1e8a5c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-331fb1db MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"331fb1db\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">In e-commerce, a product feed, also known as Data Feed, is a file or collection of files that contain a list of all your products and the products\u2019 information. You can use this product feed, which is an online file, to send all the information about your products to multiple platforms such as Google, Facebook, and many other shopping websites.<\/span><\/p><p><span style=\"font-weight: 400;\">If you deal with a large quantity of products or want to have those products for sale on many different platforms, it\u2019s essential to use an automated product feed. With smart product feed management, power sellers can develop a competitive advantage, especially over sellers that do not use them.<\/span><\/p><p><span style=\"font-weight: 400;\">After reading this article, you will understand what a product feed is, how to create one, and which tools to use to automate your feed creation and optimization.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3594ecaa elementor-toc--minimized-on-mobile elementor-widget elementor-widget-table-of-contents\" data-id=\"3594ecaa\" data-element_type=\"widget\" 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.elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid 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.elementor-toc__list-wrapper{margin-top:.5em;margin-inline-start:var(--nested-list-indent,1em)}.elementor-toc__list-item-text{transition-duration:var(--item-text-transition-duration)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-inline-end:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-inline-end:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration);transition-duration:var(--item-text-transition-duration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tWhat Is a Product Feed & How to Manage It?\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__3594ecaa\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__3594ecaa\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__3594ecaa\" class=\"elementor-toc__body elementor-toc__list-items--collapsible\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89c4eb4 elementor-widget elementor-widget-text-editor\" data-id=\"89c4eb4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\"><span style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\">What Is a Product Feed?\u00a0<\/span><\/h2><p style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\"><span style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\">A product feed is a list of files with products and their information. Retailers use these feeds to add their products to online shopping platforms, markets, and social e-commerce shops use this data to showcase retail product listening. A product feed can be created in several file formats, including CSV, TXT, and XML files.\u00a0<\/span><\/p><p style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\"><span style=\"--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000;\">Google Shopping, Microsoft, and social media sites use these product feeds uploaded by e-commerce merchants. With product feeds, various shopping sites can show products, and retailers can save time by not needing to manage products on several channels individually.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e963fd elementor-widget elementor-widget-html\" data-id=\"3e963fd\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-07499f20-f95a-4bda-8a2d-38b12063f398\"><span class=\"hs-cta-node hs-cta-07499f20-f95a-4bda-8a2d-38b12063f398\" id=\"hs-cta-07499f20-f95a-4bda-8a2d-38b12063f398\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/6962858\/07499f20-f95a-4bda-8a2d-38b12063f398\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-07499f20-f95a-4bda-8a2d-38b12063f398\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/6962858\/07499f20-f95a-4bda-8a2d-38b12063f398.png\"  alt=\"Start optimizing your feed for free \"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(6962858, '07499f20-f95a-4bda-8a2d-38b12063f398', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23f1ddc1 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"23f1ddc1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Why Is a Product Feed Important?<\/h2><p><span style=\"font-weight: 400;\">Product feeds matter because they let retailers and marketers share their wares on several channels. More channels equal more eyes on their products.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">By featuring products on several websites, marketers and retailers can find the channels that work best for them. They can remove products from sites that don\u2019t convert while adding more to popular shopping destinations.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Digital markets use product feeds to save money on their sales campaigns. An effective and optimized product feed will help you find your target audience more easily, so you don\u2019t have to advertise as much or pay for non-converting clicks. Adding keywords, descriptions, and metadata can help make your product feeds successful in campaigns.<\/span><\/p><p><span style=\"font-weight: 400;\">You can read more about the<\/span><a href=\"https:\/\/www.adcore.com\/blog\/7-practical-tips-to-optimize-your-product-feed\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u00a0practical ways to optimize your product feed<\/span><\/a><span style=\"font-weight: 400;\"> to increase the relevance of your products and eventually sell more.\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">What Does a Product Feed Look Like?<\/span><\/h2><p><span style=\"font-weight: 400;\">A product feed will look like a list of information or a product description, often accompanied by an image of the product itself.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Product feeds can include:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product name<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ID or SKU number<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Color<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Price<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Size<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Stock status<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee1f7e7 elementor-widget elementor-widget-image\" data-id=\"ee1f7e7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"512\" height=\"288\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/05\/feeditor.png\" class=\"attachment-large size-large wp-image-28557\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/05\/feeditor.png 512w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/05\/feeditor-300x169.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa353ea MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"fa353ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><span style=\"font-weight: 400;\">How Do You Create a Product Feed?<\/span><\/h2><p><span style=\"font-weight: 400;\">To create a product feed, you will need all the appropriate information about your product.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">There are three methods you can use:<\/span><\/p><ul><li>Manual creation<\/li><li>Shop platform systems<\/li><li>Feed creation tools<\/li><\/ul><h2><span style=\"font-weight: 400;\">Things to Note About Product Feeds<\/span><\/h2><p><span style=\"font-weight: 400;\">While product feeds can make selling more convenient on various channels, they can also become overwhelming for business owners who do not track their feeds.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Most product feeds do not have information about optimization, so retailers need to manage the SEO and metadata for each site.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Business owners need to manage the product information to keep their lists accurate and their customers happy.<\/span><\/p><h2><span style=\"font-weight: 400;\">What is Product Feed Management?<\/span><\/h2><p><span style=\"font-weight: 400;\">To manage your product feeds, you must administer them to your chosen shop platforms and optimize them for the best performance. You can submit each feed manually or use an automatic method to distribute them to multiple platforms at once.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You can also track your feeds\u2019 progress to understand how to improve their optimization.\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">Tips for Product Feed Success<\/span><\/h2><p><span style=\"font-weight: 400;\">Before arranging a product feed, businesses need to decide how to manage the data. It\u2019s helpful to have a plan before uploading the feed to platforms. Consider using third-party apps to skip the back and forth work with developers and repetitive manual work.\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">Feed Automation Tools\u00a0<\/span><\/h2><p><span style=\"font-weight: 400;\">Several companies offer feed automation tools that are designed to help retailers with complex or repetitive actions with their product feeds. Adcore offers a product feed app called <\/span><a href=\"https:\/\/www.adcore.com\/technologies\/feeditor\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Feeditor<\/span><\/a><span style=\"font-weight: 400;\">. With the Feeditor features, marketers and retailers can improve their sales performance. By getting products into the Feeditor, businesses can expand their reach by advertising to shoppers on Google, Amazon, and other popular global shopping sites. Shoppers can make purchases using any currency.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Using Feeditor removes the need for a software developer because this product makes adding new items and changing file formats easy.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Feeditor allows marketers and retailers to change their feeds at any time. They adjust the items as their needs change, and they can alter them to meet the requirements of each <\/span><span style=\"font-weight: 400;\">e-commerce platform<\/span><span style=\"font-weight: 400;\">. With one convenient product feed management tool, retailers won\u2019t have to worry about combining platforms and losing product details in several tools.\u00a0<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdac470 elementor-widget elementor-widget-html\" data-id=\"cdac470\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-07499f20-f95a-4bda-8a2d-38b12063f398\"><span class=\"hs-cta-node hs-cta-07499f20-f95a-4bda-8a2d-38b12063f398\" id=\"hs-cta-07499f20-f95a-4bda-8a2d-38b12063f398\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/6962858\/07499f20-f95a-4bda-8a2d-38b12063f398\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-07499f20-f95a-4bda-8a2d-38b12063f398\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/6962858\/07499f20-f95a-4bda-8a2d-38b12063f398.png\"  alt=\"Start optimizing your feed for free \"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(6962858, '07499f20-f95a-4bda-8a2d-38b12063f398', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21633a6e MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"21633a6e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b>Main Takeaways\u00a0<\/b><\/h3><p><span style=\"font-weight: 400;\">Product feeds give large and small businesses a tool to share their products on several shopping channels in the global marketplace. You can create a feed manually, using shopping platforms or feed creation and automation tools. An optimized feed will keep your data organized while promoting your products and product ads on the different shopping platforms.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In e-commerce, a product feed, also known as Data Feed, is a file or collection of files that contain a list of all your products and the products\u2019 information. You can use this product feed, which is an online file,&#8230;<\/p>\n","protected":false},"author":21,"featured_media":30997,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[{"category_link":"https:\/\/www.adcore.com\/blog\/all\/","category_name":"All"},{"category_link":"https:\/\/www.adcore.com\/blog\/e-commerce\/","category_name":"E-Commerce"},{"category_link":"https:\/\/www.adcore.com\/blog\/e-commerce\/e-commerce-basics\/","category_name":"E-Commerce Basics"},{"category_link":"https:\/\/www.adcore.com\/blog\/e-commerce\/shopping-feeds\/","category_name":"Shopping Feeds"}],"tags":[],"authors":[243],"article_types":[179],"staff_picks":[],"promotions":[328],"class_list":["post-28554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-e-commerce","category-e-commerce-basics","category-shopping-feeds","authors-shani-lachmanovich","article_types-articles","promotions-feeditor"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/28554","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/comments?post=28554"}],"version-history":[{"count":25,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/28554\/revisions"}],"predecessor-version":[{"id":40981,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/28554\/revisions\/40981"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media\/30997"}],"wp:attachment":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media?parent=28554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/categories?post=28554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/tags?post=28554"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/authors?post=28554"},{"taxonomy":"article_types","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/article_types?post=28554"},{"taxonomy":"staff_picks","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/staff_picks?post=28554"},{"taxonomy":"promotions","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/promotions?post=28554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}