{"id":30519,"date":"2024-07-13T02:37:11","date_gmt":"2024-07-12T23:37:11","guid":{"rendered":"https:\/\/www.adcore.com\/blog\/?p=30519"},"modified":"2025-02-18T10:20:05","modified_gmt":"2025-02-18T08:20:05","slug":"7-practical-tips-to-optimize-your-product-feed","status":"publish","type":"post","link":"https:\/\/www.adcore.com\/blog\/7-practical-tips-to-optimize-your-product-feed\/","title":{"rendered":"7 Practical Tips to Optimize Your Product Feed"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"30519\" class=\"elementor elementor-30519\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-63b0d0b7 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"63b0d0b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72b7ff93\" data-id=\"72b7ff93\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-45f22571 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"45f22571\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Any merchant or marketer wishing to advertise an online e-commerce shop knows how important it is to have <strong>the best possible product feed available<\/strong>. Why? Because an optimized feed increases the relevance of your products. And the more relevant the product is to a user\u2019s search, the more likely it is that your ads will show. This will, of course, increase the chance of someone finding your products in their search and buying them.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-800810b elementor-toc--minimized-on-mobile elementor-widget elementor-widget-table-of-contents\" data-id=\"800810b\" data-element_type=\"widget\" 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.elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid 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.elementor-toc__list-wrapper{margin-top:.5em;margin-inline-start:var(--nested-list-indent,1em)}.elementor-toc__list-item-text{transition-duration:var(--item-text-transition-duration)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-inline-end:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-inline-end:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration);transition-duration:var(--item-text-transition-duration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tHow to optimize your product feed? \t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__800810b\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__800810b\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__800810b\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-353c46a0 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"353c46a0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>What is a product feed? <\/strong><\/h3><p>A product feed or data feed is a CSV, TXT, or XML spreadsheet file that lists, describes, and organizes your product catalog. The parameters by which a feed is being measured depending on the platform on which you would like to advertise.<\/p><p>A high-quality feed that is fully optimized to meet your clients\u2019 searches can greatly affect your performance and drive more sales. However, just meeting the requirements of the different channels such as Google, Facebook, or Microsoft isn\u2019t enough. <strong>You want to stand out from your competitors with high-quality, eye-catching product listings that engage your audience. <\/strong><\/p><p>A high-quality product feed should contain all the information about the product, including all the relevant attributes like the product type, brand, color, or size. <strong>There\u2019s no such thing as too much information about your products.<\/strong> All those details about the product increase the relevance of the ads. Conversely, providing less information makes it more difficult to match the ads with the search queries.<\/p><p>In this article, we would like to provide you with tips and valuable recommendations on how to best optimize your feed. Let\u2019s map the most important attributes in your feed and how to improve them:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11e5223 elementor-widget elementor-widget-image\" data-id=\"11e5223\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"218\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-1-1024x348.png\" class=\"attachment-large size-large wp-image-42330\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-1-1024x348.png 1024w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-1-300x102.png 300w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-1-768x261.png 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-1.png 1106w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b940309 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"3b940309\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>1. Optimize Product Titles<\/h2><p>Titles should include the most important information regarding your products. The title should be unique for each item. Depending on the type of goods you\u2019re selling, we recommend sticking to the following structure:<\/p><ul><li>Apparel: Brand + Gender + Product Type + Additional Attributes (color, size, material). For example: <em>&#8220;Ann Taylor Women\u2019s Pants, Red (Size 4).&#8221;<\/em><\/li><li>Consumable: Brand + Product Type + Attributes (Weight, Count). For example: <em>&#8220;Dole Whip Fruit Cups, 100ml.&#8221;<\/em><\/li><li>Hard Goods: Brand + Product + Attributes (Size, Weight, Quantity). For example:<em> &#8220;Ikea Chair Set, White, 4-piece.&#8221;<\/em><\/li><li>Electronics: Brand + Attribute + Product Type. For example:<em> &#8220;Samsung 88\u201d Smart LED TV with 4K, 3D curved Screen.&#8221;<\/em><\/li><li>Books: Title + Type + Format (Hardcover, eBook) + Author. For example: <em>&#8220;The Golden Compass, YA Hardcover by Phillip Pullman.&#8221;<\/em><\/li><\/ul><h2>2. Optimize Product Descriptions<\/h2><p>Descriptions should expand the details in the title and help you rank first when users search for your products. We recommend including the most common search terms in the description to enrich it.<\/p><p>Expand your reach by adding features such as delivery destination list, use cases, warranty details, etc. For example: <br \/>A. \u201c<em>Free delivery available in Melbourne, Sydney, and Adelaide\u201d. <\/em><\/p><ol><li>\u201c<em>Works great as a TV for living room, TV for kids room, and TV for the man cave\u201d.<\/em><\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b09782d MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"b09782d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>3. Optimize Product Categories<\/h2><p>It\u2019s highly recommended to indicate the Google Product Category for each product. Placing the products in the most relevant category (2-3 levels deep) will help customers navigate to your products effortlessly and significantly affect relevancy when people search for category-related keywords rather than specific models.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ae89fe elementor-widget elementor-widget-template\" data-id=\"8ae89fe\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"29329\" class=\"elementor elementor-29329\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-486a9019 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"486a9019\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6ed64254\" data-id=\"6ed64254\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-281ae6ce elementor-widget elementor-widget-image\" data-id=\"281ae6ce\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"20\" height=\"14\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/04\/Group-10466.svg\" class=\"attachment-full size-full wp-image-28055\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dc8e19 elementor-widget elementor-widget-heading\" data-id=\"4dc8e19\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><p class=\"elementor-heading-title elementor-size-default\">A relevant and optimized product feed increases the chance of someone finding your products in their search and buying them.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aeeeadc MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"aeeeadc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>4. Optimize Product Images<\/h2><p>An image of your product is one of the first things your customers will see. Select the best possible picture. Make sure the image doesn\u2019t have any watermarks, logos, text, borders, or dark or multicolored background.<\/p><p>Also, it shouldn&#8217;t display more than one product type per image. The product image should be clear, well-lit, with a solid very light-colored background, and of good quality without blurring or pixelation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f3f75b1 elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"3f3f75b1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"705\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47-768x846.png\" class=\"attachment-medium_large size-medium_large wp-image-30515\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47-768x846.png 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47-272x300.png 272w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47-930x1024.png 930w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47-1395x1536.png 1395w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/Screen-Shot-2021-03-29-at-10.49.47.png 1782w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d6bed5c MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"5d6bed5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>5. Optimize Stock Management<\/h2><p>Though it might sound trivial, make sure you only advertise items that are in stock.<\/p><p>Some merchants tend to order the items only after the purchase was made to avoid unnecessary storage. Be careful with this kind of management because if things go wrong \u2013 for example, the delivery was delayed \u2013 you might damage your client\u2019s experience. Ensure that you meet the delivery to which you have committed.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-384e1250 elementor-widget elementor-widget-image\" data-id=\"384e1250\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"409\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/What-is-GTIN-EAN-UPC.jpg\" class=\"attachment-large size-large wp-image-30516\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/What-is-GTIN-EAN-UPC.jpg 608w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/06\/What-is-GTIN-EAN-UPC-300x202.jpg 300w\" sizes=\"(max-width: 608px) 100vw, 608px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b2472f1 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"3b2472f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>6. Optimize GTIN<\/h2><p><a href=\"https:\/\/en.wikipedia.org\/wiki\/Global_Trade_Item_Number\" target=\"_blank\" rel=\"noopener\">Global Trade Item Number<\/a> is a unique item identifier. Include the correct GTIN for your product, whenever available, to help Google classify your products and ensure your items are eligible. Submitting your items with a GTIN code can not only enrich your feed and increase your impression rate but also lead directly to an <a href=\"https:\/\/searchengineland.com\/five-reasons-gtin-new-favorite-google-shopping-acronym-247471\" target=\"_blank\" rel=\"noopener\">increase in conversions<\/a> for merchants.<\/p><h2>7. Optimize Item Group ID<\/h2><p>In case you have many variants of products, using a common attribute can help with grouping those items together. This way, when someone searches for a product, it will also show the different groups such as colors, materials, patterns, etc. This works great in apparel, shoes, furniture, and cosmetics. When optimizing item group IDs, make sure you follow <a href=\"https:\/\/support.google.com\/merchants\/answer\/6324507?hl=en\" target=\"_blank\" rel=\"noopener\">Google\u2019s requirements, guidelines, and best practices<\/a> for maximum results.<\/p><h3><strong>Bonus Tip<\/strong><\/h3><h2>Advanced &#8211; Optimize Custom Labels\u00a0<\/h2><p>Custom labels allow you to differentiate between products with similar categories, effectively segmenting your catalog and prioritizing top-selling items. For example, you can create groups of products based on the expected profit margin<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62c7d884 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"62c7d884\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Advanced &#8211; Optimize Your Landing Page\u00a0<\/h2><p>We recommend you maintain the same messaging from the feed in your landing page as well. Consistency in title, description, pricing, and availability between your shopping ad and your landing page helps in building trust with the customers.<\/p><p>Wherever possible, have the landing page correlate directly to the variant shown in the ad. Differences can create a poor shopping experience and frustration, causing users to leave your page without buying anything.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8277d9a elementor-widget elementor-widget-image\" data-id=\"8277d9a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"218\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-2-1024x348.png\" class=\"attachment-large size-large wp-image-42334\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-2-1024x348.png 1024w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-2-300x102.png 300w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-2-768x261.png 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/01\/feeditor-2.png 1106w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fefaacb MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"2fefaacb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Advanced &#8211; Use Third-Party Product Feed Tools<\/h2><p>After improving the feed and enriching the data, you\u2019ll want to submit the feed to the shopping platform. Then, make sure you\u2019re addressing and fixing any feed errors. Maintaining the listing with up-to-date price and availability is crucial &#8211; customers will leave the site if they can\u2019t find the price or availability they expect. Also, mismatches might cause disapprovals. Using feed submission automation via content API, FTP, or scheduled fetches can help.<\/p><p>Consider using automation tools to avoid all the repetitive work and save precious time. With <a href=\"https:\/\/www.adcore.com\/technologies\/feeditor-product-feed-optimization\/?ref=blog\">Adcore\u2019s Feeditor<\/a><u>,<\/u> you\u2019re covered on all fronts. You are able to edit the different parameters of your feed as we recommend while it\u2019s dynamically updating from the source. Scheduled feed submissions will ensure you\u2019re always submitting the most recent and up-to-date version of your product listing to the shopping platforms.<\/p><p>Moreover, one of the best features in Feeditor is &#8220;Enrich Google Shopping Data&#8221;, which allows you to pull your shopping statistics and match them with product listings.<\/p><p>&#8220;Labels&#8221; allow you to know which items convert at the highest rate and which perform best. You can then divide them by price ranges to fully optimize your offer.<\/p><p>Give it a try and enjoy the dramatically improved performance of your shopping activity.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Any merchant or marketer wishing to advertise an online e-commerce shop knows how important it is to have the best possible product feed available. Why? Because an optimized feed increases the relevance of your products. 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