{"id":41022,"date":"2024-09-24T11:45:16","date_gmt":"2024-09-24T08:45:16","guid":{"rendered":"https:\/\/www.adcore.com\/blog\/?p=41022"},"modified":"2024-11-13T17:19:04","modified_gmt":"2024-11-13T15:19:04","slug":"olight-100m-impressions","status":"publish","type":"post","link":"https:\/\/www.adcore.com\/blog\/olight-100m-impressions\/","title":{"rendered":"Driving Brand Growth Through Targeted Omnichannel Campaigns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"41022\" class=\"elementor elementor-41022\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d4ba9d5 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d4ba9d5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-87b0306\" data-id=\"87b0306\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d6c839 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"9d6c839\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1710\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-scaled.jpg\" class=\"attachment-full size-full wp-image-41048\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-scaled.jpg 2560w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-300x200.jpg 300w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-1024x684.jpg 1024w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-768x513.jpg 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-1536x1026.jpg 1536w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2024\/09\/andreas-rasmussen-hi4uyex1tAc-unsplash-1-2048x1368.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2673bba elementor-section-full_width elementor-reverse-tablet elementor-reverse-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"2673bba\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-46200c95\" data-id=\"46200c95\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c2769a HomeFont elementor-widget elementor-widget-heading\" data-id=\"6c2769a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Campaign Goals<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485e7300 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"485e7300\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 500;\">Increase in brand awareness and build recognition of the Olight brand in the US within the next 12 months through an omnichannel marketing approach. This includes leveraging advertising and in-house creative production to enhance brand messaging and visual identity.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d061ac HomeFont elementor-widget elementor-widget-heading\" data-id=\"9d061ac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Executive Summary<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30c1f17c MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"30c1f17c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Olight is a technology-driven company that prioritized rapid growth in the US market. A targeted omnichannel strategy supported this objective, resulting in strong visibility and brand awareness.<\/span><\/li><\/ul><p>\u00a0<\/p><ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">We developed a comprehensive <\/span><span style=\"font-weight: 500;\">omnichannel <\/span><span style=\"font-weight: 500;\">marketing strategy utilizing customized targeting to support this market expansion objective.<\/span><\/li><\/ul><p>\u00a0<\/p><ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">This enabled us to quickly establish strong visibility and awareness among the target audience. This strategy proved itself and gained a foothold in a target market.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-79f5d25e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79f5d25e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-41536894\" data-id=\"41536894\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a370d48 HomeFont elementor-widget elementor-widget-heading\" data-id=\"2a370d48\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">+23%<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5f277f HomeFont elementor-widget elementor-widget-heading\" data-id=\"c5f277f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Brand Key Product Search Volume<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65b5238d MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"65b5238d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\">Utilizing a strategic promotional approach for the key product to&nbsp; elevate brand recognition and boost search volume.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1c476ff2\" data-id=\"1c476ff2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ebb5003 HomeFont elementor-widget elementor-widget-heading\" data-id=\"3ebb5003\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">+30%<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fe5e8a2 HomeFont elementor-widget elementor-widget-heading\" data-id=\"2fe5e8a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Brand Lift Metrics<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2863eeae MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"2863eeae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\">Deploying a holistic, data-driven strategy to amplify brand awareness and recognition among our target consumer segments.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-79320bb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79320bb5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5c853668\" data-id=\"5c853668\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33d35514 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"33d35514\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48bc9ec7 HomeFont elementor-widget elementor-widget-heading\" data-id=\"48bc9ec7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Adaptability<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b4c6aa8 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"2b4c6aa8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\">By being engaged at every stage, the Adcore team was able to quickly adjust their marketing strategies and tactics as needed, which ensure the marketing efforts harmonized seamlessly with the actual business operations.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19421040\" data-id=\"19421040\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73df9c88 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"73df9c88\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tachometer-alt\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47e1979a HomeFont elementor-widget elementor-widget-heading\" data-id=\"47e1979a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Perceptiveness<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6379caa3 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"6379caa3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 500;\">We provided data-driven insights with quantifiable metrics for the broader business, showcasing the measurable impact of their proactive partnership and integrated approach to marketing and operations.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-19405b68 HomeFont elementor-widget elementor-widget-heading\" data-id=\"19405b68\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13f459be MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"13f459be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Intense Competition: The US flashlight market is crowded, with many established and emerging brands offering a wide range of products.<\/span><\/li><\/ul><ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Limited Retail Presence: Olight&#8217;s physical footprint in the US is limited, which could impact brand visibility and accessibility.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66220816 HomeFont elementor-widget elementor-widget-heading\" data-id=\"66220816\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Main Actions<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19c4ace8 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"19c4ace8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Conducted comprehensive brand research and analysis to assess the current brand positioning in the market.<\/span><\/li><\/ul><p>\u00a0<\/p><ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Diversified the marketing channel mix to broaden reach and accessibility to prospective customers. This could include leveraging emerging channels such as connected TV (CTV).<\/span><\/li><\/ul><p>\u00a0<\/p><ul><li style=\"font-weight: 500;\" aria-level=\"1\"><span style=\"font-weight: 500;\">Leveraged our in-house creative team&#8217;s expertise to develop customized branding assets and content tailored to the local market&#8217;s style and preferences.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22e9d007 HomeFont elementor-widget elementor-widget-heading\" data-id=\"22e9d007\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2809f58f MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"2809f58f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 600;\">Grounded in comprehensive market research and competitor analysis, we have undertaken the following strategic initiatives:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Thoroughly identified the relevant target audiences and deeply examined their behaviors and preferences.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Developed a detailed, cross-channel media strategy that optimizes the unique advantages of each marketing channel.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Produced differentiated creative assets tailored to the specific requirements and best practices of each selected channel.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">This holistic, data-driven strategy allowed us to achieve outstanding results in a concise time frame.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-71f2d64a\" data-id=\"71f2d64a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4a58487f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4a58487f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2f369e7c\" data-id=\"2f369e7c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c71339f HomeFont elementor-widget elementor-widget-heading\" data-id=\"5c71339f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About Olight<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dfeab95 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"6dfeab95\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Year established<\/strong>: 2006<br \/><strong>Employees<\/strong>: 100 &#8211; 150<br \/><strong>Head Quarters<\/strong>: China<br \/><strong>Industry<\/strong>: eCommerce, Consumer Goods<br \/><strong>Website: <span style=\"font-weight: 500;\">Website: <a href=\"http:\/\/Website: www.olight.com\" data-wplink-url-error=\"true\">www.olight.com<\/a><\/span><\/strong><\/p><p>Olight is a global technology-driven light company and a leading manufacturer in the world.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5e8cc7d0 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5e8cc7d0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4d5d579b\" data-id=\"4d5d579b\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41d7a699 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"41d7a699\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\"><em>\u201cWe are absolutely thrilled with the results we have been able to achieve with Adcore Elite. We could not have had a more engaged and dedicated partner to plan &amp; Execute the penetration to the US market. They really took our performance media to the next level.\u201d<\/em><\/span><\/p><p><span style=\"color: #ffffff;\">&#8211; Tiffiny Kang, Marketing Manager, Olight<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Increase in brand awareness and build recognition of the Olight brand in the US within the next 12 months through an omnichannel marketing approach. This includes leveraging advertising and in-house creative production to enhance brand messaging and visual identity. Olight&#8230;<\/p>\n","protected":false},"author":21,"featured_media":41048,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[{"category_link":"https:\/\/www.adcore.com\/blog\/adcore\/","category_name":"Adcore"},{"category_link":"https:\/\/www.adcore.com\/blog\/all\/","category_name":"All"},{"category_link":"https:\/\/www.adcore.com\/blog\/adcore\/case-studies\/","category_name":"Case Studies"},{"category_link":"https:\/\/www.adcore.com\/blog\/marketing\/","category_name":"Marketing"},{"category_link":"https:\/\/www.adcore.com\/blog\/marketing\/marketing-news\/","category_name":"Marketing News"},{"category_link":"https:\/\/www.adcore.com\/blog\/marketing\/research\/","category_name":"Research"}],"tags":[],"authors":[408],"article_types":[184],"staff_picks":[],"promotions":[],"class_list":["post-41022","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adcore","category-all","category-case-studies","category-marketing","category-marketing-news","category-research","authors-julian-bonte-friedheim","article_types-case-studies"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/comments?post=41022"}],"version-history":[{"count":39,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41022\/revisions"}],"predecessor-version":[{"id":41402,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41022\/revisions\/41402"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media\/41048"}],"wp:attachment":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media?parent=41022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/categories?post=41022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/tags?post=41022"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/authors?post=41022"},{"taxonomy":"article_types","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/article_types?post=41022"},{"taxonomy":"staff_picks","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/staff_picks?post=41022"},{"taxonomy":"promotions","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/promotions?post=41022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}