{"id":41619,"date":"2024-12-09T17:16:16","date_gmt":"2024-12-09T15:16:16","guid":{"rendered":"https:\/\/www.adcore.com\/blog\/?p=41619"},"modified":"2025-08-04T12:02:53","modified_gmt":"2025-08-04T09:02:53","slug":"the-full-guide-to-mastering-bing-shopping-ads","status":"publish","type":"post","link":"https:\/\/www.adcore.com\/blog\/the-full-guide-to-mastering-bing-shopping-ads\/","title":{"rendered":"The Full Guide To Mastering Bing Shopping Ads"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"41619\" class=\"elementor elementor-41619\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6980b93 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6980b93\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34c1b03a\" data-id=\"34c1b03a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fee6ba3 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"6fee6ba3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">Most marketers advertise on Google Ads. With <\/span><a href=\"https:\/\/www.vertical-leap.uk\/blog\/how-does-googles-market-share-and-traffic-compare-to-other-search-platforms\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">90.48% of the market<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.similarweb.com\/website\/google.com\/vs\/bing.com\/#ranking\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">84.6 billion visits per month<\/span><\/a><span style=\"font-weight: 400;\">, it\u2019s the go-to platform to find customers. But, what many advertisers are missing is that Bing shopping ads can get you <\/span><a href=\"https:\/\/about.ads.microsoft.com\/en\/resources\/discover\/case-studies\/newlook\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">higher ROAS<\/span><\/a><span style=\"font-weight: 400;\"> despite the smaller market share and visits.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Bing Shopping Ads aren\u2019t just a scaled-down version of Google\u2019s platform\u2014they cater to an older audience that has more spending capital and is increasingly open to purchase. This translates to a lower cost-per click and better eCommerce profit margins.\u00a0 For businesses that want to stand out without overspending, Bing\u2019s combination of lower competition and targeted reach makes it a huge marketing opportunity. <\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3427535 elementor-widget elementor-widget-table-of-contents\" data-id=\"3427535\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-table-of-contents .elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid var(--box-border-color,#9da5ae)}.elementor-toc__header-title{font-size:18px;margin:0;color:var(--header-color);flex-grow:1}.elementor-toc__toggle-button{cursor:pointer;display:inline-flex}.elementor-toc__toggle-button i{color:var(--toggle-button-color)}.elementor-toc__toggle-button svg{height:1em;width:1em;fill:var(--toggle-button-color)}.elementor-toc__spinner-container{text-align:center}.elementor-toc__spinner{font-size:2em}.elementor-toc__spinner.e-font-icon-svg{height:1em;width:1em}.elementor-toc__body{padding:var(--box-padding,20px);max-height:var(--toc-body-max-height);overflow-y:auto}.elementor-toc__body::-webkit-scrollbar{width:7px}.elementor-toc__body::-webkit-scrollbar-thumb{background-color:#babfc5;border-radius:10px}.elementor-toc__list-wrapper{list-style:none;padding:0}.elementor-toc__list-item{margin-bottom:.5em}.elementor-toc__list-item.elementor-item-active{font-weight:700}.elementor-toc__list-item .elementor-toc__list-wrapper{margin-top:.5em;margin-inline-start:var(--nested-list-indent,1em)}.elementor-toc__list-item-text{transition-duration:var(--item-text-transition-duration)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-inline-end:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-inline-end:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration);transition-duration:var(--item-text-transition-duration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__3427535\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0dbdeb elementor-widget elementor-widget-heading\" data-id=\"e0dbdeb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Why Choose Bing Shopping Ads for Your Business?\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6933f07 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"6933f07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Bing Shopping Ads offer distinct advantages for small and medium-sized businesses, particularly those looking to maximize their ad spend while targeting a higher-spending\u00a0 audience. Here\u2019s why these ads are worth considering:<\/span><\/p><ol><li><b> Lower Competition and Costs<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">One of the biggest challenges with Google Shopping Ads is the sheer number of advertisers, driving up listing placement costs and making it difficult to stand out. In contrast, Bing\u2019s search network is much less saturated, which often results in:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lower Cost-per-Click (CPC):<\/b><span style=\"font-weight: 400;\"> Businesses usually pay less per click compared to Google Ads.<\/span><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><b>Microsoft Ads:<\/b> <a href=\"https:\/\/driftlead.com\/blog\/google-ads-vs-bing-ads-2024-a-complete-comparison\/#performance-metrics\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Average CPC of $1.54<\/span><\/a><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><b>Google Ads:<\/b> <a href=\"https:\/\/driftlead.com\/blog\/google-ads-vs-bing-ads-2024-a-complete-comparison\/#performance-metrics\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Average CPC of $2.69<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li><\/ul><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Higher Visibility:<\/b><span style=\"font-weight: 400;\"> Your ads are more likely to appear in top positions, ensuring better exposure.<\/span><\/li><\/ul><ol start=\"2\"><li><b> Access to a Unique Audience<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">Bing attracts a different demographic compared to other platforms:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Older and Higher-Income Users:<\/b><span style=\"font-weight: 400;\"> Bing\u2019s audience includes more professionals and users aged 35 and older, often with greater purchasing power.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Default Search Users:<\/b><span style=\"font-weight: 400;\"> Many users stick to Bing as the default search engine on Windows devices, creating an untapped market.<\/span><\/li><\/ul><ol start=\"3\"><li><b> Enhanced Device and Network Targeting<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">Bing allows businesses to target users based on their device type, operating system, or specific geographic location. This precision can improve ad relevance and performance:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A business selling mobile accessories might target users exclusively on smartphones or Microsoft tablets.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Local retailers can focus on ads for customers in nearby regions.<\/span><\/li><\/ul><ol start=\"4\"><li><b> Seamless Campaign Import from Google<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">If you already run Google Shopping Ads, transitioning to Bing is straightforward. Microsoft Advertising offers a direct import tool, saving you the time and effort of setting up new campaigns from scratch. You can replicate your Google campaign structure and make necessary adjustments to suit Bing\u2019s platform.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-119037e elementor-widget elementor-widget-heading\" data-id=\"119037e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Set Up Bing Shopping Ads Step-by-Step\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7079fe MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"b7079fe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Getting started with Bing Shopping Ads is a straightforward process. By following these steps, you can create a campaign that\u2019s optimized for success, even if you\u2019re new to online advertising.<\/span><\/p><ol><li><b> Create a Microsoft Advertising Account<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">The first step is to set up an account on Microsoft Advertising:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visit<\/span><a href=\"https:\/\/ads.microsoft.com\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">ads.microsoft.com<\/span><\/a><span style=\"font-weight: 400;\"> and sign up.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you already have a Microsoft account (e.g., Outlook or Hotmail), you can use that to speed up the process.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fill in your business information, such as your company name, currency, and time zone.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">This account will be your hub for managing all ad campaigns and tracking performance.<\/span><\/p><ol start=\"2\"><li><b> Set Up a Microsoft Merchant Center Account<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">To run Shopping Ads, you need a Merchant Center account to manage your product feed:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In your Microsoft Advertising dashboard, navigate to &#8220;Tools&#8221; and select &#8220;Merchant Center.&#8221;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create a store by providing your business details, website URL, and contact information.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verify your website ownership by adding a meta tag to your site or using the UET (Universal Event Tracking)tag.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Once your store is verified, you\u2019re ready to upload your product feed.<\/span><\/p><ol start=\"3\"><li><b> Create and Upload a Product Feed<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">Your product feed is the backbone of your Shopping Ads campaign. It contains all the necessary details about your products, such as titles, descriptions, prices, and images. Here\u2019s how to create it:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>For WooCommerce Users:<\/b><span style=\"font-weight: 400;\"> Use the CTX Feed plugin to generate product feeds for Bing Shopping.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>For Shopify Users:<\/b><span style=\"font-weight: 400;\"> Use apps like \u201cShoppingFeeder\u201d or \u201cAdNabu\u201d to streamline the process.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Upload the product feed file to your Merchant Center account and set up an update schedule to keep data current.<\/span><\/li><\/ul><ol start=\"4\"><li><b> Set Up Conversion Tracking<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">Tracking conversions is essential for measuring the success of your campaigns and it will steer the ad spend to the better performing products. Microsoft Advertising uses a Universal Event Tracking (UET) tag for this purpose:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Go to the &#8220;Tools&#8221; menu in your Microsoft Advertising dashboard and select &#8220;UET Tags.&#8221;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select your preferred tracking tags We recommend the following:<\/span><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Dynamic remarketing tagging<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Purchase action conversion tracking<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Add to card (Lead) conversion tracking<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Begin checkout (Lead) conversion tracking<\/span><\/li><\/ul><\/li><\/ul><p><span style=\"font-weight: 400;\">These tags allow you to track actions like purchases, add-to-carts, and page visits, giving you valuable insights into campaign performance.<\/span><\/p><ol start=\"5\"><li><b> Launch Your First Bing Shopping Campaign<\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">With your account and product feed ready, it\u2019s time to create your campaign:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Go to the &#8220;Campaigns&#8221; tab in Microsoft Advertising and click &#8220;Create Campaign.&#8221;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select the &#8220;Sell products from your catalog&#8221; option.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choose between <\/span><b>Standard Shopping Campaigns<\/b><span style=\"font-weight: 400;\"> (manual control) or <\/span><b>Smart Shopping Campaigns<\/b><span style=\"font-weight: 400;\"> (automated targeting and bidding).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set a daily budget, target ROAS, and ad schedule.<\/span><\/li><\/ol><ol start=\"6\"><li><b> Optimize Your Campaign Settings<\/b><\/li><\/ol><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Device Targeting:<\/b><span style=\"font-weight: 400;\"> Focus on devices most relevant to your audience (e.g., desktops for professional products, mobile for quick purchases).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ad Distribution:<\/b><span style=\"font-weight: 400;\"> Limit ads to \u201cBing, Outlook, and Yahoo search networks\u201d for better-quality traffic.<\/span><\/li><\/ul><p><b>Bidding Strategy:<\/b><span style=\"font-weight: 400;\"> Start with <\/span><b>Maximize Clicks<\/b><span style=\"font-weight: 400;\"> to drive traffic, then switch to <\/span><b>Target ROAS<\/b><span style=\"font-weight: 400;\"> once you gather performance data.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36b69d9 elementor-widget elementor-widget-image\" data-id=\"36b69d9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"344\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon-1024x551.png\" class=\"attachment-large size-large wp-image-41718\" alt=\"\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon-1024x551.png 1024w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon-300x161.png 300w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon-768x413.png 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon-1536x826.png 1536w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2022\/12\/Microsoft-Advertising-coupon.png 1770w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff8c0ab elementor-widget elementor-widget-heading\" data-id=\"ff8c0ab\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get Started With A Free $500 Voucher From Couponer\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2633ad MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"c2633ad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Couponer helps businesses kickstart their advertising efforts. This app allows new advertisers to gain access to advertising credits and claim $500 in free ad credits to test and scale their campaigns.<\/span><\/p><p><b>Wait, how does this work?<\/b><\/p><p><span style=\"font-weight: 400;\">Getting started with Couponer is simple:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sign Up:<\/b><span style=\"font-weight: 400;\"> Create an account through Adcore and access the Couponer app.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Connect Your Advertising Account:<\/b><span style=\"font-weight: 400;\"> Link your Microsoft Ads account securely.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Claim Your Coupon:<\/b><span style=\"font-weight: 400;\"> Submit your application and receive your ad credits upon approval.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Start Advertising:<\/b><span style=\"font-weight: 400;\"> Use the credits to launch and refine your Bing Shopping Ads campaigns.<\/span><\/li><\/ol><p><span style=\"font-weight: 400;\">Take your advertising to the next level today\u2014claim your $500 Microsoft Ads coupon with <\/span><a href=\"https:\/\/couponer.app\/ms?utm_source=blog&amp;utm_medium=Organic&amp;utm_campaign=Couponer\" target=\"_blank\" rel=\"noopener\"><b>Couponer<\/b><\/a><span style=\"font-weight: 400;\"> and start driving real results now! Click here to unlock your free ad credits and watch your business grow.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52db060 elementor-widget elementor-widget-heading\" data-id=\"52db060\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10f0e91 MicroFont elementor-widget elementor-widget-text-editor\" data-id=\"10f0e91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Bing Shopping Ads are a powerful and cost-effective tool for small and medium-sized businesses looking to expand their online presence. With lower competition, a unique audience demographic, and the potential for higher ROI, Bing offers an advertising platform that can rival and outdo Google in its effectiveness\u2014especially for eCommerce businesses.<\/span><\/p><p><span style=\"font-weight: 400;\">Make the most of your investment. Claim your $500 ad credit with <\/span><a href=\"https:\/\/couponer.app\/ms?utm_source=blog&amp;utm_medium=Organic&amp;utm_campaign=Couponer\" target=\"_blank\" rel=\"noopener\"><b>Couponer<\/b><\/a><span style=\"font-weight: 400;\"> and start driving traffic and conversions for your business today!\u00a0<\/span><\/p><p><b>Additional Resources<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/help.ads.microsoft.com\/apex\/index\/3\/en\/50901\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Basics of Bing Shopping Ad Campaigns<\/span><\/a><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.youtube.com\/watch?v=_oPgQQSMVl0\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Bing Ads Tutorial 2024 (Step-by-Step Guide)<\/span><\/a><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Most marketers advertise on Google Ads. With 90.48% of the market and 84.6 billion visits per month, it\u2019s the go-to platform to find customers. But, what many advertisers are missing is that Bing shopping ads can get you higher ROAS&#8230;<\/p>\n","protected":false},"author":21,"featured_media":41635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[{"category_link":"https:\/\/www.adcore.com\/blog\/ad-platforms\/microsoft-ads\/","category_name":"Microsoft Ads"}],"tags":[],"authors":[250],"article_types":[179],"staff_picks":[],"promotions":[178],"class_list":["post-41619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-microsoft-ads","authors-adcore-marketing-team","article_types-articles","promotions-microsoft-coupon"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/comments?post=41619"}],"version-history":[{"count":25,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41619\/revisions"}],"predecessor-version":[{"id":43280,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/41619\/revisions\/43280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media\/41635"}],"wp:attachment":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media?parent=41619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/categories?post=41619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/tags?post=41619"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/authors?post=41619"},{"taxonomy":"article_types","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/article_types?post=41619"},{"taxonomy":"staff_picks","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/staff_picks?post=41619"},{"taxonomy":"promotions","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/promotions?post=41619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}