{"id":42625,"date":"2025-03-11T17:49:59","date_gmt":"2025-03-11T15:49:59","guid":{"rendered":"https:\/\/www.adcore.com\/blog\/?p=42625"},"modified":"2025-08-04T11:55:20","modified_gmt":"2025-08-04T08:55:20","slug":"the-future-of-microsoft-advertising","status":"publish","type":"post","link":"https:\/\/www.adcore.com\/blog\/the-future-of-microsoft-advertising\/","title":{"rendered":"The Hidden Genius of Microsoft Advertising"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"42625\" class=\"elementor elementor-42625\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7942a2d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7942a2d2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-703f5ccf\" data-id=\"703f5ccf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-069e10e elementor-widget elementor-widget-text-editor\" data-id=\"069e10e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p data-pm-slice=\"1 1 []\">Let me tell you about a restaurant in New York that made a curious discovery. The owner couldn\u2019t understand why diners were taking longer to eat their meals compared to a decade earlier. So he dug up footage from the early 2000s and compared it to more recent recordings. The difference? People weren\u2019t eating slower\u2014they were spending an extra <strong data-start=\"2621\" data-end=\"2674\">13 minutes per meal taking pictures of their food<\/strong> before eating it.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6db2af7 elementor-widget elementor-widget-image\" data-id=\"6db2af7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 24-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"168\" height=\"300\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/45.jpeg\" class=\"attachment-medium_large size-medium_large wp-image-42637\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1655816 elementor-widget elementor-widget-text-editor\" data-id=\"1655816\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"267\" data-end=\"708\">If there\u2019s one thing I\u2019ve learned from behavioral economics, it\u2019s that humans have an extraordinary tendency to ignore good ideas simply because they don\u2019t feel <em data-start=\"428\" data-end=\"441\">fashionable<\/em>. This is precisely why Microsoft Advertising, despite its undeniable advancements, has often been treated like the Waitrose of digital marketing\u2014undeniably high quality, yet inexplicably overlooked by those who flock to the Google equivalent of a Tesco superstore.<\/p>\n<p data-start=\"710\" data-end=\"1173\">Yet, what\u2019s happening in 2025 should make even the most hardened PPC evangelist pause for thought. AI-driven automation, expanded ad placements, and seamless integrations are redefining what\u2019s possible in the paid media landscape. More importantly, Microsoft Ads is doing something that should make every performance marketer giddy with excitement: it\u2019s <em data-start=\"1064\" data-end=\"1080\">less saturated<\/em> than Google, which means cheaper CPCs, higher impression share, and\u2014whisper it\u2014better ROI.<\/p>\n<h3 data-start=\"1175\" data-end=\"1222\">The Statistics No One Wants to Talk About<\/h3>\n<p data-start=\"1224\" data-end=\"1751\">Let\u2019s look at the hard numbers. Microsoft Ads now reaches over 1 billion people worldwide, thanks to its presence across Bing, Yahoo, DuckDuckGo, LinkedIn, Outlook, and Xbox. In the UK alone, Bing holds 20% of the search market share\u2014which is hardly a rounding error. And while everyone scrambles to win over Gen Z on TikTok, it\u2019s worth remembering that LinkedIn (part of the Microsoft ecosystem) has seen a 55% increase in engagement over the past two years, making it an untapped goldmine for B2B marketers.<\/p>\n<p data-start=\"1753\" data-end=\"2182\">Even more striking is the cost-effectiveness. Studies show that Microsoft Ads\u2019 average CPCs are 30-50% lower than Google Ads in many industries, yet conversion rates are often higher because the audience skews toward professionals, high earners, and decision-makers. In other words, marketers are essentially paying a premium on Google to reach a less valuable audience while ignoring a more lucrative one on Microsoft.<\/p>\n<p>In this guide, we\u2019ll explore what\u2019s new in Microsoft Advertising in 2025 and how businesses can leverage these updates to stay ahead.<\/p>\n<p><b>New to Microsoft Advertising?<\/b> Start smart\u2014<b>Couponer&nbsp;<\/b>offers a&nbsp;<strong><a href=\"https:\/\/www.couponer.app\/ms?utm_source=adcore.com&amp;utm_medium=blog\" target=\"_blank\" rel=\"noopener\">$500 Microsoft Ads coupon<\/a><\/strong>&nbsp;for new accounts. Here\u2019s how to get it:<\/p>\n<p>1\ufe0f\u20e3 Link your Microsoft Ads account to Couponer.<br>2\ufe0f\u20e3 Redeem your&nbsp;$500 ad credit&nbsp;instantly.<\/p>\n<p>This means you can&nbsp;test Performance Max risk-free&nbsp;and let AI do its magic&nbsp;without dipping into your budget.&nbsp;Get the coupon&nbsp;at&nbsp;<a>Couponer<\/a>&nbsp;and&nbsp;start optimizing NOW!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-411d8da8 elementor-widget elementor-widget-text-editor\" data-id=\"411d8da8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 data-pm-slice=\"1 3 []\"><strong>1. AI-Powered Advertising: The Rise of Microsoft Copilot<\/strong><\/h2><p>One of the most <strong>significant developments<\/strong> in Microsoft Advertising is the deeper integration of <strong>Copilot<\/strong>, Microsoft\u2019s AI-driven assistant. In 2025, Copilot is transforming how advertisers create, manage, and optimize campaigns.<\/p><h3><strong>How Copilot is Enhancing Microsoft Ads:<\/strong><\/h3><ul data-spread=\"false\"><li><p><strong>Automated Ad Copy Creation:<\/strong> Copilot can now generate ad variations based on performance data and search intent.<\/p><\/li><li><p><strong>Predictive Targeting:<\/strong> Microsoft uses AI-powered insights to <strong>suggest new audiences<\/strong> most likely to convert.<\/p><\/li><li><p><strong>Performance Recommendations:<\/strong> Advertisers receive real-time <strong>campaign optimizations<\/strong>, reducing the need for manual adjustments.<\/p><\/li><li><p><strong>Automated Budget Allocation:<\/strong> Copilot can intelligently shift budget allocations <strong>across channels<\/strong> to maximize conversions.<\/p><\/li><\/ul><h3><strong>Key Takeaway:<\/strong><\/h3><p>If you\u2019re <strong>not leveraging AI in your Microsoft Ads strategy<\/strong>, you\u2019re missing out on smarter automation, increased efficiency, and better-performing campaigns.<\/p><h2><strong>2. Microsoft Performance Max: AI-Driven Campaigns Evolve<\/strong><\/h2><p>Following the success of Google\u2019s Performance Max (PMax), <strong>Microsoft has expanded its own version<\/strong>. Microsoft\u2019s PMax campaigns offer <strong>fully automated<\/strong>, AI-driven ad placements across Microsoft\u2019s ecosystem, including:<\/p><ul data-spread=\"false\"><li><p>Bing Search<\/p><\/li><li><p>Microsoft Audience Network (Outlook, MSN, LinkedIn, Xbox)<\/p><\/li><li><p>Microsoft Edge<\/p><\/li><li><p>Windows 11 apps and widgets<\/p><\/li><\/ul><h3><strong>New Features in 2025:<\/strong><\/h3><ul data-spread=\"false\"><li><p><strong>Search Themes:<\/strong> Advertisers can now provide specific search intent themes to guide AI learning.<\/p><\/li><li><p><strong>Expanded Audience Targeting:<\/strong> More granular targeting options using <strong>LinkedIn profile data<\/strong>.<\/p><\/li><li><p><strong>Automated Creative Optimization:<\/strong> Microsoft\u2019s AI tests different ad combinations to find the best-performing creatives.<\/p><\/li><\/ul><h3><strong>Best Practices for 2025:<\/strong><\/h3><ul data-spread=\"false\"><li><p>Ensure high-quality <strong>ad creatives and assets<\/strong> for AI to optimize effectively.<\/p><\/li><li><p>Use <strong>Search Themes<\/strong> to steer AI-driven targeting.<\/p><\/li><li><p>Regularly review <strong>PMax reporting<\/strong> for deeper insights into conversion trends.<\/p><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-886debc elementor-widget elementor-widget-html\" data-id=\"886debc\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2d2311b7-3aa5-41bc-b2f9-4ffdd158da36\"><span class=\"hs-cta-node hs-cta-2d2311b7-3aa5-41bc-b2f9-4ffdd158da36\" id=\"hs-cta-2d2311b7-3aa5-41bc-b2f9-4ffdd158da36\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/6962858\/2d2311b7-3aa5-41bc-b2f9-4ffdd158da36\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-2d2311b7-3aa5-41bc-b2f9-4ffdd158da36\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/6962858\/2d2311b7-3aa5-41bc-b2f9-4ffdd158da36.png\"  alt=\"New call-to-action\"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(6962858, '2d2311b7-3aa5-41bc-b2f9-4ffdd158da36', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8bc0ee elementor-widget elementor-widget-text-editor\" data-id=\"d8bc0ee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 data-pm-slice=\"1 1 []\"><strong>3. Connected TV (CTV) &amp; Video Ads: Expanding Reach Beyond Search<\/strong><\/h2><p>Microsoft Advertising is heavily investing in Connected TV (CTV) and video advertising. As streaming continues to dominate consumer attention, Microsoft is expanding its CTV ad offerings across its partner networks.<\/p><h3><strong>New in 2025:<\/strong><\/h3><ul data-spread=\"false\"><li><p>Microsoft now offers <strong>45-second and 75-second video ads<\/strong> for CTV placements.<\/p><\/li><li><p>AI-powered tools help <strong>repurpose existing creative assets<\/strong> into video ads.<\/p><\/li><li><p>CTV ads can now <strong>target users based on LinkedIn data<\/strong>, allowing B2B brands to advertise in premium video environments.<\/p><\/li><\/ul><h3><strong>Why This Matters:<\/strong><\/h3><p>Advertisers who previously relied on search and display ads now have access to high-engagement video placements, increasing brand awareness and conversions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-336a745 elementor-widget elementor-widget-text-editor\" data-id=\"336a745\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 data-pm-slice=\"1 1 []\"><strong>4. Retail Media Growth: Microsoft\u2019s eCommerce Expansion<\/strong><\/h2><p>Retail media is booming, and Microsoft is doubling down on its presence in eCommerce advertising. In 2025, Microsoft has expanded its partnership with major retailers, allowing brands to run sponsored product ads directly within shopping platforms.<\/p><h3><strong>Key Developments:<\/strong><\/h3><ul data-spread=\"false\"><li><p><strong>Sponsored Listings<\/strong> available across Microsoft Shopping and third-party retailers.<\/p><\/li><li><p><strong>AI-driven dynamic pricing<\/strong> that adjusts bids based on competitor pricing.<\/p><\/li><li><p><strong>Product Listing Ads (PLAs)<\/strong> now have enhanced analytics for performance tracking.<\/p><\/li><\/ul><h3><strong>How to Capitalize:<\/strong><\/h3><ul data-spread=\"false\"><li><p>Ensure your product feed is optimized with <strong>accurate descriptions and high-quality images<\/strong>.<\/p><\/li><li><p>Leverage <strong>AI-driven pricing automation<\/strong> to stay competitive.<\/p><\/li><li><p>Test <strong>different ad formats<\/strong> (carousel ads, sponsored brands, etc.) to find what converts best.<\/p><\/li><\/ul><h2><strong>5. Microsoft Ads vs. Google Ads: Is Microsoft a Must-Have in 2025?<\/strong><\/h2><p>Microsoft Ads is often seen as an <strong>alternative<\/strong> to Google Ads, but in 2025, it\u2019s becoming an essential platform on its own. Here\u2019s how Microsoft compares to Google Ads:<\/p><table><tbody><tr><th><strong>Factor<\/strong><\/th><th><strong>Microsoft Ads<\/strong><\/th><th><strong>Google Ads<\/strong><\/th><\/tr><tr><td><strong>Market Share<\/strong><\/td><td>30% of desktop searches (US)<\/td><td>90% of total searches worldwide<\/td><\/tr><tr><td><strong>Ad Costs (CPCs)<\/strong><\/td><td>Typically 30% lower than Google<\/td><td>Higher CPCs due to competition<\/td><\/tr><tr><td><strong>Unique Targeting<\/strong><\/td><td>LinkedIn profile targeting<\/td><td>Google Audiences and YouTube<\/td><\/tr><tr><td><strong>AI &amp; Automation<\/strong><\/td><td>Copilot-powered suggestions<\/td><td>Google Auto Apply &amp; Smart Bidding<\/td><\/tr><\/tbody><\/table><h3><strong>Key Takeaway:<\/strong><\/h3><ul data-spread=\"false\"><li><p><strong>Lower CPCs<\/strong> on Microsoft Ads make it a great <strong>profitability driver<\/strong>.<\/p><\/li><li><p><strong>LinkedIn targeting<\/strong> gives <strong>B2B brands<\/strong> a major edge.<\/p><\/li><li><p><strong>AI-driven automation<\/strong> (via Copilot) is making Microsoft Ads more beginner-friendly.<\/p><\/li><\/ul><h2><strong>6. Action Plan: How to Future-Proof Your Microsoft Ads Strategy in 2025<\/strong><\/h2><p>To stay competitive, advertisers need to adapt their strategies to leverage Microsoft\u2019s latest advancements. Here\u2019s a quick action plan:<\/p><p>\u2705 Start Using Copilot \u2013 Let AI assist in copywriting, budgeting, and audience discovery.<\/p><p>\u2705 Adopt Performance Max \u2013 Use Search Themes and automated creative testing.<\/p><p>\u2705 Diversify Ad Formats \u2013 Incorporate CTV and video ads for higher engagement.<\/p><p>\u2705 Test LinkedIn Targeting \u2013 B2B advertisers should target by job function, company, or industry.<\/p><p>\u2705 Leverage Retail Media \u2013 Use Sponsored Listings to capitalize on Microsoft\u2019s shopping network.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0103607 elementor-widget elementor-widget-image\" data-id=\"0103607\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-1024x683.jpg\" class=\"attachment-large size-large wp-image-42628\" alt=\"plan your campaign\" srcset=\"https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-1024x683.jpg 1024w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-300x200.jpg 300w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-768x512.jpg 768w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-1536x1024.jpg 1536w, https:\/\/www.adcore.com\/blog\/wp-content\/uploads\/2025\/03\/isaac-smith-AT77Q0Njnt0-unsplash-2048x1365.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-008eda4 elementor-widget elementor-widget-text-editor\" data-id=\"008eda4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><strong>Conclusions<\/strong><\/h2><p>Microsoft Advertising in 2025 is\u00a0not just a Google Ads alternative\u2014it\u2019s a must-have platform\u00a0for digital marketers. With\u00a0AI-powered automation, expanded audience targeting, and new ad formats like CTV and retail media, Microsoft Ads offers\u00a0diverse opportunities\u00a0for brands to reach\u00a0high-intent audiences at a lower cost.<\/p><p data-pm-slice=\"1 1 []\">As we move further into 2025, marketers who embrace these changes early will gain a significant competitive edge. Start testing Microsoft\u2019s AI-driven features, Performance Max campaigns, and LinkedIn-powered targeting today, and future-proof your ad strategy.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Let me tell you about a restaurant in New York that made a curious discovery. The owner couldn\u2019t understand why diners were taking longer to eat their meals compared to a decade earlier. So he dug up footage from the early 2000s and compared it to more recent recordings. The difference? People weren\u2019t eating slower\u2014they [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":42626,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[{"category_link":"https:\/\/www.adcore.com\/blog\/ad-platforms\/","category_name":"Ad Platforms"},{"category_link":"https:\/\/www.adcore.com\/blog\/ad-platforms\/microsoft-ads\/","category_name":"Microsoft Ads"}],"tags":[],"authors":[250],"article_types":[182],"staff_picks":[],"promotions":[178],"class_list":["post-42625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-platforms","category-microsoft-ads","authors-adcore-marketing-team","article_types-how-tos","promotions-microsoft-coupon"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/42625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/comments?post=42625"}],"version-history":[{"count":18,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/42625\/revisions"}],"predecessor-version":[{"id":43272,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/posts\/42625\/revisions\/43272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media\/42626"}],"wp:attachment":[{"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/media?parent=42625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/categories?post=42625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/tags?post=42625"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/authors?post=42625"},{"taxonomy":"article_types","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/article_types?post=42625"},{"taxonomy":"staff_picks","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/staff_picks?post=42625"},{"taxonomy":"promotions","embeddable":true,"href":"https:\/\/www.adcore.com\/blog\/wp-json\/wp\/v2\/promotions?post=42625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}