To block websites on the Microsoft Audience Network, find the placements in the website URL (publisher) report, then add the domains you don’t want as website exclusions in campaign settings, or in a shared website exclusion list applied to several campaigns. Review placements regularly, because new sites appear over time.<\/p>\n
Audience Network placements vary<\/a> widely in quality. Some sites drive real customers. Others send accidental clicks from mobile apps, very short sessions or traffic that never converts. Blocking the poor performers protects your budget without giving up the placements that work.<\/p>\n The fastest, most reliable way to resolve this is to reach out to a Microsoft Advertising Elite partner like Adcore.<\/strong> Elite is the highest of Microsoft’s three partner tiers (Partner, Select and Elite), and Elite partners can escalate cases directly through Microsoft’s partner team.<\/p>\n How Adcore can help:<\/strong><\/p>\n Reach out to Adcore’s Elite partner team for free Microsoft Ads support<\/a><\/strong><\/p>\n<\/div>\n Run the Website URL (publisher)<\/strong> report, or check the placement data in your campaign’s reporting. Choose a date range long enough to be meaningful, at least 30 days for most accounts. Add columns for spend, clicks, conversions, conversion rate and cost per conversion. Sort by spend first: the expensive non-converters are your top candidates.<\/p>\n Repeat for each campaign that needs the exclusion, or use a shared list instead.<\/p>\n A shared list keeps exclusions consistent when you add new campaigns and saves time in large accounts.<\/p>\nRecommended solution: get help from a Microsoft Ads Elite partner<\/h2>\n
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Step 1: Find where your ads appear<\/h2>\n
Step 2: Exclude at campaign level<\/h2>\n
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Step 3: Use a shared list for many campaigns<\/h2>\n
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Which sites to exclude<\/h2>\n