Ad Platforms

Google’s Display & Video 360 platform has recently launched new features that aim to assist advertisers in planning, purchasing, and measuring their connected TV (CTV) campaigns. These new features are crucial, given the increasing importance of CTV campaigns among advertisers….

"...artificial intelligence (AI) will fundamentally change every software category...[Microsoft] has launched a new version of Bing and Edge that are powered by AI to help people get more out of..."

Account-Wide Negative Keywords Now Available on Google Ads

Google Accused of Ad Technology Monopoly Abuse in the U.S.

The Justice Department’s antitrust lawsuit, which was joined by a group of states, alleged abuse of power in the online advertising world. This marks the fifth such lawsuit against Google by U.S. officials since 2020. On Tuesday, the US Justice…

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