"Microsoft recently announced new features to modernize Microsoft Advertising, including cash-back incentives for advertisements." Read more
News TikTok Set to Surpass Combined Ad Revenues of Twitter and Snapchat The social media platform TikTok will triple its advertising revenue to $11.6 billion, surpassing the combined efforts of Snapchat and Twitter. According to eMarketer’s forecast, TikTok will increase its ad revenue from its 2021 numbers of $3.88 billion to $11.64… Read More
"TikTok’s ad revenues are climbing at an accelerating rate. By 2024, TikTok's ad revenue is projected to hit $11 billion." Read more
News AI Advertising Will Comprise 90% of Ad Revenue by 2032, Reaching $1.3 Trillion Consumer ad interactions continue to shift over the next decade due to increased artificial intelligence-based advertising. AI already accounts for more than $300 billion in advertising revenue, meaning the media is on the incline, citing reports projecting it to reach… Read More
News Shopify Acquires Dovetale, Marking One of Its Biggest Investments in the Creator Space Read More