Share 5min read Written by Gabriala Ash 7 Sneaky Pricing Tactics that Prompt You to Spend More Read More
What Is ROAS? Calculating Return On Ad Spend ROAS is short for Return On Ad Spend, and it refers to the effectiveness of your advertising efforts. In other words, it’s the revenue generated for every dollar invested in an advertising campaign. It’s rooted in the ROI (Return On… Read More
""Since shopping campaigns rely entirely on product feed data for information, optimizing and maintaining a synchronized feed is critical for strong campaign performance."" Read more
Marketing Free Download: Creating an ICP (Ideal Customer Profile) Template Here’s a funny story: In the art gallery where I serve as the store manager, a couple in their sixties found themselves torn between two famous prints, one by Picasso and the other by Van Gogh. Ultimately, they selected the Picasso print. I humorously remarked, “I see you’re more drawn to Picasso than Van Gogh?” […] Read More
"An Ideal Customer Profile (ICP) allows you to identify and target your most valuable prospects with precision" Read more
All The Crucial Role of Marketing Education in Entrepreneurship and Beyond In today’s society, the difference between a business daily or succeeding is often based on how much they know about their industry. Market education is an essential part of any entrepreneur’s development, but not many people appreciate this. Hence, in… Read More