"Keeping up on the details of who owns companies like OpenAI empowers you to choose which products you want to use and support." Read more
What Is Lead Generation? (And How to Generate More Leads) The undeniably, inarguably, enviably important goal of every business is lead generation- the only thing standing between you and success. Okay…so maybe it isn’t as intense as all that, but lead generation is still a critical component of any marketing… Read More
"An important thing to remember is that you want to set the metrics at reasonable levels. Don’t try to set a goal you know you can’t reach because you will..." Read more
Google Rolls Out Ad Frequency Targeting For YouTube Campaigns Google has announced an important change for YouTube campaigns that can help marketers maximize their conversions and save money. The search engine giant has recently introduced Ad Frequency Targeting for YouTube campaigns. Google’s new Ad Frequency Targeting gives advertisers more… Read More