"With Local Services Ads, you only pay when someone clicks on your ad and contacts you directly. This makes it a great option for businesses on a budget, as you..." Read more
Google Rolls Out Ad Frequency Targeting For YouTube Campaigns Google has announced an important change for YouTube campaigns that can help marketers maximize their conversions and save money. The search engine giant has recently introduced Ad Frequency Targeting for YouTube campaigns. Google’s new Ad Frequency Targeting gives advertisers more… Read More
"Finding the lowest prices online isn’t an easy task. It takes research and patience. But with the release of Google Search’s new shopping features, consumers can rest assured they’re getting..." Read more
Google Ads Cost Per Lead Has Increased for 91% of Industries YoY The cost per lead has increased by an average of 19% for 91% of industries, with some notable outliers. This change is due to steadily growing inflation and consumers tightening their belts. Cost per lead is vital for planning campaigns,… Read More