"Investors and executives at...the parent company of Google and YouTube are...expressing enthusiasm for plans involving connected TV." Read more
Understanding Google Ads Policy & How To Prevent Your Ads From Getting Disapproved What is Google Ads? Google Ads is a powerful platform of reaching new customers where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. The ads can be placed in the results of search… Read More
"Attribution is among the significant challenges most marketing professionals face since there are numerous communication channels to choose from, so many ways to incorporate these channels, various creative tactics to..." Read more
Disney & The Trade Desk AdTech Deal Disney has signed a deal with Trade Desk, allowing brands to target automated ads across Disney’s different streaming properties. These properties include Freeform, ESPN, National Geographic, Hulu, ESPN+, ABC, and FX. The deal with Trade Desk is a significant development… Read More