"Google is introducing a new way to manage ad extensions allowing advertisers to provide additional information about their business." Read more
Micosoft Advertising’s Global Expansion Launches In 34 Markets In the Middle East & Africa Microsoft Advertising announced that they have launched across 34 markets in the Middle East and Africa as part of the third phase of their international expansion. As part of its expansion, Microsoft supports Arabic, Hebrew, and Russian ads. Microsoft Advertising… Read More
New Study How Algorithms Shape the Distribution of Political Advertising on Social Media Platforms A new study published by the Arxiv lab at Cornell University has illuminated that social media platforms have failed to represent how they distribute political campaign ads. Social media platforms play a large part in political advertising, with targeted ads… Read More